Supermarket chain Aldi has introduced new packaging on a number of its own-brand products which is made from recycled plastic bound for the ocean, called Prevented Ocean Plastic packaging.
Aldi's own-label fishcakes and crispbakes will feature the new packaging produced by Sharpak and is includes fully traceable and certified recycled waste plastic collected by communities living in coastal areas across the world. The move is set to prevent around 76 tonnes of plastic from entering the ocean every year. Richard Gorman, plastics and packaging director at Aldi UK, commented: "These changes will see us use less packaging overall, and also repurpose plastic that could otherwise end up polluting our oceans.
"This is the latest in a series of initiatives we are rolling out to reduce our environmental impact and offer our customers even more environmentally-sustainable options when they shop at Aldi."
Having been carbon neutral since 2019, the supermarket chain is striving to ensure that all of its own-label products are recyclable, reusable or compostable by 2022.