Annual Grenache Day is next Friday, September 16th

The Grenache Association invites wine lovers worldwide to celebrate the 7th Annual International Grenache Day, a.k.a. #GrenacheDay, on Friday, September 16th. This year ground zero for Grenache is the #GrenacheDay 2016 interactive GoogleMyMap where grenachistas around the world share their tastings, events and Grenachy thoughts.

Why should you care about Grenache, one of the most widely planted and least known red grapes in the world? Because you love wine; because you are bored with merlots and pinot noirs; because you are fascinated with pairing just the right wine with your foods; because you have an insatiable curiosity for the finer things in life; because your mother always said you should learn something new every day.

The Grenache varietal, which goes by many names including Garnacha, Cannonau, Alicante and Garnaxta, can be found in the best rosés from Provence, GSMs (Grenache-Syrah-Mourvedre) from Australia, in Châteauneuf-du-Papes, where typically 80% of the wine is made from Grenache), and globally, standing on its own as a voluptuous and complex wine.

Join the conversation on social media using #GrenacheDay and find out more on the Grenache Association website here.