Baskin-Robbins, the world's largest chain of ice cream specialty shops, is keeping guests cool this summer with its August Flavour of the Month, OREO® Malt Madness. This new flavour is a delicious combination of traditional chocolate malt-flavored ice cream, loaded with OREO® cookie pieces and a chocolate sea salt cookie flavored ribbon. OREO® Malt Madness can be enjoyed in a cup, cone or as a milkshake. To make things even sweeter this month, guests can upgrade any double scoop purchase with a freshly-baked waffle cone for no extra charge.
Baskin-Robbins is also continuing its 70th birthday celebration this month with its special "Celebrate 31" promotion and on Monday, August 31st guests can enjoy any scoop of ice cream for $1.31 per scoop. The offer is valid for all 31 ice cream flavors, including August's Flavor of the Month, at participating Baskin-Robbins locations nationwide.*
"At Baskin-Robbins, we're always looking for ways to put our own unique and innovative spin on traditional flavours, and our new OREO® Malt Madness offers a delicious new take on the classic chocolate malt," said Jeff Miller, Executive Chef and Vice President of Product Innovation at Dunkin' Brands. "Summer is the perfect time to enjoy ice cream with family and friends and we're helping our guests stay cool not only with fun ice cream flavours, but with sweet deals like our 'Celebrate 31' promotion on August 31."
Throughout the month, guests can enjoy a variety of OREO® ice cream cakes and frozen treats perfect for a backyard party or special birthday celebration. Baskin-Robbins ice cream cakes can be customised with any ice cream flavour and cake combination and can be purchased in store or via the brand's online ordering website at www.baskinrobbins.com/onlineordering. The lineup includes:
- New OREO® Cream Delight Cookie Cake: This elegant creation features a cream palette and is complemented by a white dipping chocolate drizzled edge, OREO® cookies on top and a fudge border. This cake serves 12-16 people.
- New OREO® Cream Delight Cookie Roll Cake: Featuring the same look and feel as the OREO® Cream Delight Cookie Cake, this roll cake is a smaller portion which serves 6-8 people.
- OREO® Ice Cream Cookie Sandwiches: This delicious frozen treat features a guest's favourite Baskin-Robbins ice cream flavour sandwiched between two 3-inch OREO® Cookie Wafers.