What's a cereal-made record you ask? Well, the popular breakfast cereal brand Kellogg's Chocolate Frosted Flakes is making music with the first ever edible and playable "vinyl". The record, features a core of Chocolate Frosted Flakes, topped with layers of milk and dark chocolate, before being pressed in a 3D-printed mold to create playable grooves.
When you are done listening to new release "Hello" from Simon Cowell-backed boy band PRETTYMUCH, you can enjoy the sweet taste of Chocolate Frosted Flakes. Select fans who registered with PRETTYMUCH in advance will be the first to receive the record this month, and have the chance to meet the band in person at Kellogg's NYC café.