MARS DRINKS AROMA Creating Taste & Choice For Every Size Workplace

MARS DRINKS – a 100 percent workplace dedicated division of Mars, Incorporated – is helping workplaces to kick-off the new year by introducing the MARS DRINKS AROMA, a compact single-serve brewer for small workspaces that creates more than 100 café-style drink options – from coffees and cappuccinos to hot chocolates and soups.

The MARS DRINKS AROMA was designed to bring the coffee shop experience to the workplace. With the MARS DRINKS AROMA, workplaces can provide their people with authentic café-style drink varieties – all without ever having to leave the office.

Like all MARS DRINKS' brewers, the MARS DRINKS AROMA consistently delivers great-tasting beverages. Brew time for both coffees and teas is under 60 seconds, and the proprietary brewing method paired with the flexible Freshpack ensures no flavour cross-contamination from drink to drink – coffees taste like coffees and teas taste like teas.

"The AROMA has been designed to incorporate the flexibility and functionality smaller workplaces demand as well as the sustainable solutions that our customers desire," said Xavier Unkovic, global president, MARS DRINKS.

The brewer utilises MARS DRINKS' innovative Freshpacks, which are designed to keep the coffees, teas and specialty drinks inside fresh and delicious. The new Freshpack is now a more responsibly made single-serve package offering a 31 percent carbon footprint reduction compared to the previous Freshpack. Announced earlier this year, the new Freshpack was improved based on findings from an independent Life Cycle Assessment that analysed the impact of the packaging across all stages of production – from raw material extraction through distribution.

Unkovic continued, "This new offering represents another component of our ongoing effort to become the world's most sustainable provider of workplace beverages."

The new Freshpack is just one part of MARS DRINKS' 2016 – 2020 Sustainability Strategy. With a focus on sustainable agriculture, operations and solutions, the company is always looking for products and processes that make a positive impact on the workplace while making as little an impact on the environment as possible.

The MARS DRINKS AROMA announcement follows the November introduction of three premium Starbucks coffees for MARS DRINKS brewers, including the smooth and balanced Pike Place Roast, Caffè Verona with its dark cocoa texture and roasty sweetness, and the mellow and flavourful Veranda Blend.

Find out more about the brand on the MARS DRINKS website here.