thefoodpeople's Year In Numbers - 2022

The past 12 months have seen a wave of change across the food & beverage industry, one which the industry and consumers continue to react to in their own ways. From the return to a more normal way of life following the global pandemic to the seismic waves created from the devastating war in Ukraine, to then dealing with a cost of living crisis which affects everyone in their own ways.

It's been a year of challenges for the world but one we can look back on here at thefoodpeople with a positive outlook on how we continued to be champions of change, engaging and inspiring brands and people around the world to shift the future of food and drink. We've got plenty of highlights to look back on too, from another hugely successful Trend Summit in November to a fun charity challenge which put everyone's endurance to the test within the team.

To summarise our year, we take a look back at the past 12 months in numbers.

4 - new members of thefoodpeople team in 2022

16 - new schools on boarded by TFP Foundation charity partner Chefs In Schools. Their tireless work and campaigning continues to make huge changes around the country, helping to deliver nutritious, delicious, inexpensive, generation-powering, mind-opening, society-changing food for future generations in school.

49 - countries we're connected to within the TFP community.

59 - keynote presentations delivered throughout the year. Whether these have been virtual or in-person, we've loved being out there speaking to and with you all once again in 2022.

248 - blog articles published this year, covering the latest news, trends, information and fun product launches from across the Food & Beverage industry. We keep our finger on the pulse in order to keep you as up to date as we can.

346 - digital copies of our 16 Years In Trends E-Book sold in 2022. You can still get your copy here - £24 of the £25 cost goes straight to the TFP Foundation.

352 - minutes recorded for our second season of the In Conversation With... podcast. This second season of the ICW podcast has seen us welcome a range of guests from many different business backgrounds to the virtual stage. These include the leadership team from EverGrain; Chef Antonio Cicero and Roberta Corradin, Restaurant Manager, of Il Consiglio di Sicilia in Sicily; Illtud Dunsford, Farmer, Agri-Food Consultant, CEO and Co-Founder of Cellular Agriculture Ltd; Cook, Author and restaurant owner Emily Scott, plus many more.

528 - years of combined experience across thefoodpeople team. This number means a lot to our community as our IP is built around the human intelligence and knowledge we possess which can then be applied to our global trend scouting and reporting.

2,868 - attendees to our ninth annual Food & Beverage Trend Summit 2023/24, another hugely successful and insightful day hearing from influential profiles from across the industry. Speaking in November included former chef, journalist and co-founder of Leon restaurants Henry Dimbleby MBE; Future Food Movement & Veris Strategies founder Kate Cawley; Michelin Star chef and owner of London's Plates restaurant Kirk Haworth, amongst many more.

7,811 - miles covered in the 2022 Chefs in Schools x TFP Foundation Challenge! During September & October, the challenge saw the team collectively cycle, walk, run, swim or paddle the equivalent of the GB mainland coastline in a push to raise in excess of £10,000 for the TFP Foundation. In the week commencing 3rd October alone, the team completed an impressive 914 miles!

8,284 - pages of published content on trendhub in 2022 - Contained within trendhub are over 8,284 pages of content published in 2022 alone, fortunately through your dashboard, search and content builder it's super easy to find just what you're looking for.

11,126 - trendhub users around the world. The trendhub community is extensive and global, with over 11,126 users around the world applying this essential foresight to their businesses and brands.

16,617 - collective social media followers by the end of 2022. This covers Twitter, Facebook, LinkedIn and YouTube across which we continue to share content, trends and info with our continuously growing digital communities. Not following us on social media yet? Get to it!

23,966 - members of the TFP community, and what a community it is.

26,496 - hours spent researching trends. Our dedicated subscription and content teams meticulously research the latest food, drink, menu, category, season and cuisine trends each year to ensure trendhub users are at the forefront of trends.

28,421 - pounds donated to the TFP Foundation between 1st January and the end of November 2022. This takes the total amount donated since the TFP Foundation was created in November 2020 to £70,601.28. This money comes from a range of sources, including our continued donation of 1% of our revenue, E-Book sales, public speaking donations, this year's Challenge, Trend Summit donations and more.

97,614 - words written on the blog this year!


Bring on 2023! If you're interested in joining the TFP community and receiving our bespoke reporting and content then get in touch using the form below.