Cadbury World in Bournville, Birmingham, has recently unveiled its biggest shop yet, with its largest range of Cadbury products ever in time for Christmas.
The new store in the heart of Bournville has more Cadbury lines under one roof than any other store in the UK, with no-less-than 350 product lines and 50 special edition Christmas ranges.
The Cadbury World shop first opened 34 years ago, so, in celebration of the brand-new opening, the first 200 shoppers to visit on Thursday 21st November will receive a free 180g bar of Cadbury's most iconic chocolate, the ever-loved Cadbury Dairy Milk bar. All the classic confections including Cadbury Dairy Milk, Toblerone, Crunchie, Flake, Marvellous Creations and plenty more are available in the store. Guests will also find a host of exclusive handmade chocolate products from Christmas trees, to teapots, to footballs – all made on site and hand decorated by the talented Cadbury World chocolatiers.
Barrie Oldridge, Store Manager at the Cadbury World Shop, said: "My favourite thing about the job is meeting all the visitors, who share a love of chocolate with me, whether they travel from down the road or different corners of the world.
"Cadbury World is always full of fun but particularly at this time of year it really feels extra magical. I can't wait to see our guests enjoy the attraction and experience our brand-new shop!"