Celebrating Innovation at the Quality Food Awards 2025

As proud Trends Partner of the Quality Food Awards, thefoodpeople were once again delighted to support this inspiring event that champions the very best in food and drink.

Representing thefoodpeople on the night, our Partner & Managing Director (Joint), Charles Banks, had the honour of presenting one of the ceremony's most exciting accolades - the Innovation of the Year Award. This award recognises the groundbreaking ideas, products and people driving positive change and shaping the future of food.

A Huge Congratulations to Unbeleafable!

A huge congratulations to Unbeleafable and their Zesty Baby Leaves for winning the coveted Innovation of the Year Award at the Quality Food Awards 2025! This well-deserved recognition celebrates their fresh thinking and commitment to reimagining the salad category - bringing bold flavour, sustainability, and creativity to the table. It's exactly the kind of forward-thinking innovation that inspires us at thefoodpeople and reflects the exciting future of food and drink.

As Trends Partner, thefoodpeople work closely with the Quality Food Awards to bring insight and foresight into the evolving world of food and drink - from shifting consumer behaviours and sustainability to flavour exploration and culinary creativity. The awards provide a platform for these trends to come to life through real-world innovation, celebrating the brands and makers who are leading the way.

The evening was a fantastic celebration of quality, passion and progress across the industry, and we extend our congratulations to all of this year's finalists and winners.

At thefoodpeople, we're proud to support and spotlight those who share our mission: to champion the future of food and drink through innovation, inspiration and insight.