This one is for retro cocktail lovers! Because an infamous 90s staple has found its way back onto mixology menus – enter, the Lychee Martini!
Pop icon Taylor Swift's inadvertently gave it the seal of approval at a cocktail party, sparking a flurry of online buzz – but there are actually lots of touch points with other key trends that's keeping this perfumed tipple in the spotlight. There's the retro vibes serving up rose-tinted nostalgia in spades; the clean, pared-back aesthetic evocative of the 'less is more' movement; and, perhaps carrying the most weight, the significant and unrelenting demand for Asian-led ingredients and tropical flavours.
And of course, innovative mixologists and cocktail junkies are serving up plenty of riffs on the classic formula, to keep both long-time lovers and lychee martini newbies happy. Think pickled lychee martinis… 'dirty' twists… spicy versions, spike with Thai chilli… the list goes on! Fancy finding out more? Subscribers can jump onto TrendHub to read our full Lychee Martini drinkswatching article, live now.
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