Plenty Opens Innovative 'World's First' Vertical Berry Farm

Plenty, an innovative indoor vertical farming company growing fresh, pesticide-free produce, has opened the doors to what it's claiming to be the world's first farm to grow indoor, vertically farmed berries at scale.

Plenty farms are the most technologically advanced farms in the world – removing the unpredictability of Mother Nature and making it possible to grow produce with peak-season flavour, year-round, almost anywhere in the world. The new Plenty Richmond Farm is designed to produce more than 4 million pounds of strawberries annually in less than 40,000 square feet by growing vertically on 30-foot-tall towers.

The farm will exclusively grow Driscoll's strawberries, combining Plenty's advanced technology with global premium berry leader Driscoll's advanced genetics. The first strawberries from the farm will be available in early 2025.

"With agriculture serving as the Commonwealth's largest private sector industry, Plenty choosing Virginia for the world's first farm to grow indoor, vertically farmed berries at scale reinforces Virginia's leading role in the controlled environment agriculture industry," said Governor Glenn Youngkin.

"Plenty's farm will boost local agriculture production and drive economic development, all while diversifying against risks and protecting the environment. We look forward to supporting their innovative approaches to revolutionizing the industry, and know that Plenty's success will be Virginia's success."

Find out more about the Plenty brand here.