Food Watching: Knowledge, passion, trends, ideas and inspiration

With a shared love and knowledge of food & drink and a passion for gastronomic trends, our team help develop market-winning products and realise big food ideas.

Are you looking for information on food and drink trends? Are you trying to develop ingenious ideas and ground-breaking new products? thefoodpeople are here to provide insight and inspiration.

We offer food and beverage trendspotting, reporting and prediction as well as ideation services. Get an insider look at global food and drink trends with trendhub, live trends on our food and drink safaris, find out what's on menus around the world with menuwatching, and much more.

Just think what you can achieve with a world of food ideas and trend information at your fingertips.

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Our Video – Food & Beverage Trends Event 2019-20

Every year the food and beverage trend predictions culminate in the release of the annual trend predictions. In 2019 we launched the 2020-21 trend predictions together with the ‘Food and Drink Trends Book’ at RHS Halls Westminster with Tom Kerridge and the team at Lush, here’s a taster of what happened...