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evian Launches New Bottle Design with Competition to Visit the Alpine Source

evian is unveiling its latest bottle design, a new look capturing the purity of the French Alps, with an immersive experience at Federation Square in Melbourne during the 2016 Moomba Festival. Consumers are invited to play in the snow and share the experience on social media to win a trip to France to experience evian at its source.

The new bottles are sleek with a transparent label, showcasing the purity of the contents– the distinctly pure evian Natural Mineral Water, as nature intended. The French Alps experience will be based at Fed Square from March 11-15 and will invite people to immerse themselves in a chilled cube, snap a selfie and share via social media to win a trip to Evian-Les-Bains, the home of Natural Mineral Water.

#evianpurityau from Under One Roof on Vimeo.

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