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Key Insights From Our Fruits & Vegetables Categorywatching Report

The 2025 Fruits & Vegetables categorywatching report is now live on trendhub. That’s right, our team of trendspotters have been busy identifying all the hottest potatoes and coolest cucumbers in the world of fruit and veg! To whet your appetite, here’s three of our top takeouts from this year’s report…...
Key Insights From Our Lunar New Year Seasonwatching Report

As consumers love of global cuisines and limited, seasonal offerings continues to grow – this year we’ve seen even greater appetite to celebrate Lunar New Year. There’s also renewed focus on authenticity and tradition, including auspicious celebration foods and regional specialties. ...
Banger Buzz - Key Insights From Our Sausages Foodwatching Report

Where affordability, variety and comfort food intersect, you’re more than likely to find a sausage. With both sausages and hot dogs going from strength to strength, whether shop-bought, in restaurants or crafted by artisans – this category is full of exciting innovation, global inspiration, trending flavours and format twists. And the versatile nature of sausages means that there’ll always be a link to our mood, weather or budget!...
Post-Christmas Reflections - Key Insights From Our Christmas Seasonwatching Report

The festive period is in the rear view… The tinsel is back in the loft…. You continue to be baffled by how, where and why pine needles continue to crop up…. You're scrolling through January sales, spotting the gifts you bought now 'half price or less', but feeling buoyed by a freezer full of yellow-stickered bargains.... Next year you'll really be ready for Christmas, won't you?...
December Over The Years - Exploring Our 18 Years In Food & Beverage Trends EBook

Spotlighting the trends and events that have occurred over the years in the month of December, as featured in our new 18 Years In Food & Beverage Trends EBook. Check out five highlights from between 2006 and 2023...
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