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Key Insights From Our Frozen Categorywatching Report

Everybody, freeze! Our Frozen 2025 categorywatching report is live on TrendHub and it contains tonnes of stone cold examples that bring to life how this exciting category is being replenished for a new generation of consumers...

Key Insights From Our Casual & Fine Casual Menuwatching Report

​If it feels like white table-clothed dining is becoming increasingly rare of late, you aren't imagining it. The 'haute cuisine' of old is giving way to a more relaxed approach as casual and fine casual dining proves to be an area of growth. ...

Key Insights From Our Halloween 2025 Seasonwatching Report

The spookiest day of the calendar year is once more upon us and it's looking full of the creatively creepy concoctions we've come to expect of the occasion. ...

Key Insights From Our Guinness Drinkswatching Report

Relatively easy drinking, with complex sweet-savoury-chocolatey notes – Guinness is like a trusted old friend, and stands out for being straightforward and reliably delicious. ...

thefoodpeople - Proudly Employee-Owned

We’re delighted to announce that thefoodpeople has become an employee-owned business. On 19th September 2025, we completed the transition to an Employee Ownership Trust (EOT) — meaning that 100% of the company is now held in trust on behalf of our people...