Food for thought | Trends | Page 79

Channel 4 commissions The Taste

The 10x60’ series, based on the US hit format, will see TV cook and bestselling author, Nigella Lawson and her fellow judges, American chef Anthony Bourdain and French chef Ludo Lefebvre, battle it out to find the The Taste's first British winner...

Heineken challenges travellers to a legendary 'Voyage'

Are you willing to take a leap of faith and alter your travel plans for a trip to the unknown? Heineken's® global campaign "Voyage" has arrived in the U.S. with the debut of a new television commercial "The Voyage" and travel experiment – Departure Roulette.This Omni channel campaign drops men from across the world into remote global locations, challenges them to become legendary travellers, and shares the stories of their experiences online...

Sustainable Microfarms introduces innovative new technology

Sustainable Microfarms, Inc. (SMF) has developed new technology to ignite the growing industry and help farmers, big and small, grow their product more quickly, with less effort, and at a considerable financial gain. From greenhouses in the desert to vertical farms located near dense urban centres, SMF not only affects how, but also where we can grow food.With the shortening of food supply chains, these technological advances in hydroponic farming will reduce spoilage, time to consumer, transportation costs, and oil consumption...

The Square Cookbook releases 2nd volume:Sweet

This is the second volume of the extraordinary work from two-Michelin-star chef, Philip Howard that began in September 2012 with The Square: The Cookbook Volume 1: Savoury...

Coke's Ice bottle .. which transforms into a bracelet!

As the mercury rises, so increases the desire to reach for an ice-cold Coke. But what if that Coke literally came ice-cold?

In Colombia, it does. Beachside Cokes are being served in bottles made from ice. The frozen vessels are true to their glass counterparts, keeping with Coca-Cola’s uniquely shaped contour bottle that includes the iconic Spencerian script lettering etched in ice...