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Key Insights From Our Easter 2026 Seasonwatching Report

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​"Eggs-tra, eggs-tra - read all about it!" (Sorry, we couldn't help ourselves...) If you're feeling sad that egg hunts are over for another year, or simply just sugar crashing from a confectionery-filled long weekend – fret not!...

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Fizz, Function & a Dash of Matcha

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Big-name brands are remixing the everyday - adding sparkle, boosting benefits, and giving matcha a starring role - while flavour experimentation continues to push boundaries (hot cross buns included)...

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Our Favourite April Fools Bites

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April Fools' Day has delivered once again - and the food world has fully embraced the chaos...

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Key Insights From Our Deli 2026 Categorywatching Report

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​If 'picky bits', antipasti, deli sandos and picnic staples are your go-to, then you're in luck – because our categorywatcing Deli 2026 report is now live on TrendHub. ...

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What Will the Food of the Future Look Like?

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In a recent episode of BBC Radio 4's Dough, hosted by Greg Foot, our Co-Founder Charles Banks joined a panel of experts to explore how our diets could evolve in response to a hotter, more volatile climate...

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